AJS Fisheries & Aquatic Chalks Policy
AJS Fisheries is a fishery management and consultant company. We offer a range of services including products; expertise, management and specimen carp fishing to fisheries and waters across the UK. AJS Fisheries' expertise is founded in decades of study and practice, this website is a reflection of some of our capabilities.
Our Policy
This page describes our policies towards; online viewership and the sharing of our content; accessibility and reaching our content; how we gather information and keep it secure; the process of fulfilment and returns for orders placed both online and direct. Please take a minute to read our policies below as they are in place to protect ourselves and our customers/viewers, if you have any questions regarding the following please don't hesitate to get in touch.
AJS Fisheries Website Terms of Use and Terms of Sale
Last updated: under review
These terms apply to everyone who uses www.ajsfisheries.com, and to everything you buy from AJS Fisheries, whether online, by phone, by email or by purchase order. Please read them before you buy. Our Privacy Policy explains how we use your personal information.
Part | What it covers | Applies to |
|---|---|---|
A | About us and these terms | Everyone |
B | Using our website | Everyone who visits the website |
C | Buying goods: ordering, payment, delivery, returns and faulty goods | Anyone buying goods |
D | Fishing memberships | Anyone buying a fishing membership |
E | Our responsibility to you | All purchases |
F | Other terms, complaints and law | Everyone |
Appendix | Cancellation form | Consumers cancelling an order for goods |
Part A: About us and these terms
1. About us
1.1 This website is run by Aquatic Chalks Ltd, trading as AJS Fisheries, a company registered in England and Wales under company number 03922302. Our registered address is Rookery Farm, Gorse Lane, Grantham, Lincolnshire, NG32 1AJ. Our VAT number is GB 738 3452 19.
1.2 You can contact us by email at sales@ajsfisheries.com or by phone on 01476 870647, Monday to Friday, 8:30am to 4:30pm.
1.3 If we need to contact you, we will use the email address, phone number or postal address you gave us.
2. How these terms work
2.1 In these terms:
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a Consumer is an individual buying wholly or mainly for personal use, outside their trade, business, craft or profession;
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a Business Customer is anyone else, including companies, sole traders buying for their business, government bodies, local authorities, schools, charities and private clubs;
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Goods are the products we sell;
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a Membership is a fishing membership giving access to one or more of our waters for the period shown when you buy it;
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an Order Document is an order confirmation, quotation, pro-forma invoice or membership invoice we email you.
2.2 Some clauses apply only to Consumers or only to Business Customers, and say so. Where nothing is stated, the clause applies to everyone.
2.3 By using our website you agree to Parts A, B and F. When you buy Goods, Parts C, E and F also apply. When you buy a Membership, Parts D, E and F also apply, together with our Fishery Rules.
2.4 For Business Customers, these terms apply instead of any terms on your purchase order, tender document or supplier form, unless an authorised person at AJS Fisheries agrees otherwise in writing.
Part B: Using our website
3. Using our website
3.1 You may view, download and print material from this website for your own use. You must not republish, sell or copy it for commercial use without our written permission.
3.2 We own, or are licensed to use, all intellectual property in the website and its content, including text, images and logos.
3.3 You must not misuse the website, for example by introducing viruses, attempting unauthorised access, or using it for anything unlawful.
3.4 If you are a member and have access to an account you are responsible for keeping your login details secure. Tell us straight away if you think someone else has used your account.
3.5 We try to keep product information, prices and availability accurate and up to date, but errors can happen. Product images are for illustration, and colours may look slightly different depending on your screen.
3.6 Information, guides and advice on the website are general guidance only, not professional advice for your water, fishery or site. Always follow the manufacturer’s instructions for any product you use.
3.7 Links to other websites are for convenience only. We are not responsible for their content.
3.8 We do not guarantee that the website will always be available, uninterrupted or free from errors or viruses. We may change or suspend it at any time. We are not responsible for loss or damage caused by your use of the website or by relying on its content, except where the law does not allow us to exclude it (see clause 13.5).
Part C: Buying goods
4. Ordering
4.1 You can order Goods:
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online through our website
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by phone on 01476 870647
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by email to sales@ajsfisheries.com or
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for Business Customers, by sending us an official purchase order.
4.2 Online orders. Our website guides you through placing an order. Before you submit it, you can check and correct your basket and details. You must tick the box at checkout to confirm you accept these terms.
4.3 Phone, email and purchase-order orders. We will email you an Order Document setting out the Goods, price and delivery charge, with a copy of, or link to, these terms. You accept these terms when you pay against the Order Document, or confirm the order in writing (including by issuing a purchase order) after receiving it, whichever happens first.
4.4 Consumers ordering by phone. We will tell you during the call that these terms apply and where to read them, then email you the Order Document. We will not process your order until you have received the document and paid or confirmed by email.
4.5 When the contract is formed. For online orders, we will first email to say we have received your order; this is not acceptance. A contract is formed when we send you our order confirmation email with your order number. For an Order Document paid by BACS, the contract is formed when we receive your payment in cleared funds.
4.6 Lead times. Some products are ordered in from our suppliers specifically to fulfil your order (“Ordered-In Products”). These typically take around 4 weeks to reach us before we can dispatch them. Some products experience increased seasonal demand, and their lead time can increase during their season. We try our best to keep the lead times shown on our website accurate.
4.7 The lead time for each product is shown on its product page or told to you when you order. By paying and accepting these terms, you accept that lead time. Lead times are estimates; if we expect a delay, we will tell you as soon as possible.
4.8 Business Customers: Ordered-In Products. Once we have placed the order with our supplier, a Business Customer cannot cancel an order for Ordered-In Products. This does not affect a Consumer’s right to cancel under section 8.
4.9 We may decline an order, for example if a product is unavailable, we cannot deliver to your address, or there is an obvious error in the price or description. If so, we will tell you and refund any payment in full.
4.10 Each order has an order number. Please quote it whenever you contact us about that order.
5. Prices and payment
5.1 Prices are shown in pounds sterling and include VAT at the applicable rate. Delivery charges are shown at checkout, or in your Order Document, before you pay.
5.2 If the VAT rate changes between your order and delivery, we will adjust the VAT you pay, unless you have already paid in full before the change takes effect.
5.3 If we find a pricing error after you order, we will contact you. If the correct price is higher, you can choose to pay it or cancel for a full refund. If the error was obvious and you could reasonably have recognised it, we don’t have to supply at the incorrect price.
5.4 Online. We accept Visa, Mastercard, Apple Pay, Google Pay and the other payment methods shown at checkout. Payment is taken when you place your order. Online payments are processed securely by Wix, our website platform.
5.5 By phone. You can pay by debit or credit card over the phone. We will only take payment once you have been told these terms apply.
5.6 By BACS transfer. We will send you an Order Document showing the amount due and our bank details. Please quote your Order Document number as the payment reference. We will not order in or dispatch your Goods until we have received payment in cleared funds.
5.7 We do not store your card details.
5.8 Discount codes must be entered at checkout, cannot be exchanged for cash, and cannot be combined with other offers.
6. Delivery
6.1 We deliver within the UK as follows. The checkout, or your Order Document, shows which method applies to your order and the delivery charge before you pay. Delivery charges are based on the weight and size of your goods for deliveries in parcels and your postcode for deliveries via pallet.
Detail | Parcels | Pallets |
|---|---|---|
Carrier | DX Express | Pallet Ways network |
Dispatch | Orders placed by noon on a working day are usually collected the same day | We contact you to book a delivery date |
Delivery | Left in a safe place if no one is in, unless you ask otherwise | Delivered kerbside, 9am to 5pm unless otherwise stated and paid for |
Tracking | Sent by email when dispatched | Available on request |
Timed delivery | Available on request | Can be arranged at checkout or by contacting us |
6.2 Parcels: leave safe. If no one is in, the courier will leave your parcel in a safe place at the delivery address. If you do not want this, tell us in the delivery notes at checkout or contact us before dispatch. A parcel left safe counts as delivered.
6.3 Pallets: booked delivery. We will phone or email you to arrange a delivery date, and a suitable location (kerbside). You must make sure the vehicle can reach the address safely and that someone is available to receive the goods. If a booked delivery fails because no one is available or access is unsuitable, we will charge the reasonable cost of redelivery before arranging a second attempt.
6.4 Checking pallet deliveries. Please check the goods before signing. If anything is damaged or missing, note it on the delivery paperwork, take photos and tell us within 48 hours.
6.5 Custom haulage quotes. We can quote for haulage on any palletised delivery. Large orders of mixed goods can often be palletised more cheaply than our website can calculate, so contact is recommended. Send haulage queries to sales@ajsfisheries.com.
6.6 Products with lead times. We dispatch products with a lead time as soon as we receive them, using the fastest delivery service available to us that suits the recipient. For Siltex orders, we will contact you when your order is ready to arrange a delivery date.
6.7 International orders. International orders, for both parcels and pallets, cannot be placed online. Please contact us for a quote; we will confirm the delivery method and charge before taking payment. You are responsible for any import duties and taxes, which are not included in our prices.
6.8 Delays. Delivery dates are estimates. If delivery is delayed by an event outside our control, we will tell you and do what we can to reduce the delay. If the delay is significant, a Consumer can cancel and receive a refund for anything not delivered.
7. Risk and ownership
7.1 The Goods are your responsibility once they are delivered to the address you gave us, whether left safe, handed to you or signed for.
7.2 Ownership passes to you once we have received payment in full. Until a Business Customer has paid in full, we keep ownership of the Goods and may recover them.
8. Your right to cancel and returns
8.1 If you are a Consumer, you can change your mind and cancel your order for Goods within 14 days of the day you, or someone you nominate, receive them. If your order arrives in several deliveries, the 14 days run from the day you receive the last item. You do not need to give a reason. This right is separate from your rights if Goods are faulty (see section 9).
8.2 How to cancel and return Goods:
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Tell us before the 14 days end, by emailing sales@ajsfisheries.com with your order number, or by sending the cancellation form in the Appendix.
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Send the Goods back within 14 days of telling us, to: AJS Fisheries, Rookery Farm, Gorse Lane, Grantham, Lincolnshire, NG32 1AJ.
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You pay the cost of returning the Goods, unless we tell you otherwise. Pallet returns can be expensive, so please contact us first and we will advise.
8.3 We will refund the price you paid and the standard delivery charge, using the payment method you used, within 14 days of receiving the Goods back or of you providing evidence that you have sent them, whichever is earlier. If you chose a more expensive delivery option, we only refund the cost of our cheapest standard option.
8.4 You may handle the Goods as you would in a shop to check them. If they have been handled more than that and lost value as a result, we may reduce your refund to reflect that.
8.5 The right to cancel does not apply to: Goods made to your specifications or clearly personalised; Goods that spoil quickly; and sealed Goods unsealed after delivery that are not suitable for return for health or hygiene reasons.
8.6 Business Customers. The right to cancel in this section applies to Consumers only. Business Customers may return non-faulty Goods only with our prior written agreement. Ordered-In Products cannot be returned by Business Customers unless faulty.
9. Faulty Goods and warranty
9.1 Consumers. We must provide Goods that are of satisfactory quality, fit for purpose and as described. If Goods are faulty or not as described, you have the following rights under the Consumer Rights Act 2015. These are separate from, and in addition to, your 14-day right to change your mind in section 8:
Time from delivery | Your options |
|---|---|
For more information, visit the Citizens Advice website or call 0808 223 1133. Nothing in these terms affects your legal rights.
9.2 Reporting a fault. If Goods arrive faulty, damaged or not as described, contact us at sales@ajsfisheries.com with your order number and photos. We will pay reasonable costs of returning faulty Goods and arrange a repair, replacement or refund. We may ask to collect the item so we can make a claim with the carrier.
9.3 These rights do not cover wear and tear, damage caused by misuse, or failure to follow care instructions.
9.4 Business Customers. We warrant that the Goods will, on delivery and for 6 months afterwards, conform to their description and be free from material defects. You must tell us in writing within 5 working days of discovering a defect. If the warranty applies, we will, at our option, repair or replace the Goods or refund the price. This warranty does not cover fair wear and tear, misuse, or failure to follow our instructions.
Part D: Fishing memberships
This Part applies when you purchase a Membership. Our Fishery Rules form part of these terms, so please read them before you buy. Part C (buying goods) does not apply to Memberships.
10. Your Membership
10.1 A Membership lets the named member fish the waters included in it for the described length of time from the start date selected and shown on your Membership confirmation, subject to the Fishery Rules.
10.2 Your Membership is personal to you and cannot be transferred, lent or resold. You may bring the family members allowed by the Fishery Rules, but no other guests. We may ask you to show proof of identity.
10.3 Memberships do not renew automatically. To continue fishing, you must buy a new Membership at the price then in force. We may decline to offer a new Membership, for example if you have not sent the catch returns the Fishery Rules require or have broken the rules.
10.4 You must hold a valid Environment Agency rod licence where the law requires one, and follow Environment Agency byelaws.
10.5 Fishery Members must be aged 18 or over. Members may bring their own children under 18, who must be supervised at all times.
10.6 Buying a Membership. You can buy a Membership online through our website, or by BACS transfer against a membership invoice we send you. The contract is formed when we confirm your membership in writing or offer access details/fob. For BACS payments, we confirm your Membership once we receive cleared funds. Paying for a Membership confirms you accept these terms and the Fishery Rules.
10.7 We may change Membership prices for future years. The price of a Membership you have already bought will not change.
11. Cancellation, refunds and closures
11.1 A Membership is a leisure service for a specified period, so the 14-day right to cancel in section 8 does not apply.
11.2 If you change your mind within 14 days of buying and before you first fish, we may offer a refund.
11.3 Otherwise, we do not give refunds if you decide not to use your Membership or use it for only part of the year.
11.4 Closures. We may close all or part of the waters for spawning, events, safety risks, flooding or severe weather, maintenance or fish health. We will publish closures on our Fishery Rules page and in the members’ WhatsApp group. Temporary closures do not entitle you to a refund. If a water in your Membership is closed for a continuous period of more than 8 weeks, or permanently, we will offer you a fair extension or a partial refund for the time lost.
12. Fishery Rules and safety
12.1 You must follow the Fishery Rules at all times.
12.2 We may update the Fishery Rules for reasons of fish welfare, safety, the environment or the running of the fishery. We will announce changes on our website and in the members’ WhatsApp group. If a change significantly reduces what you paid for, you may end your Membership and receive a partial refund for the time remaining.
12.3 If you seriously or repeatedly break these terms or the Fishery Rules, we may suspend or end your Membership without a refund. For less serious breaches, we will normally give you a warning first.
12.4 Fisheries are natural environments with deep water, uneven banks and changing ground conditions. You fish at your own risk, must follow the safety requirements in the Fishery Rules, and are responsible for supervising any children you bring.
12.5 You are responsible for your own tackle, belongings and vehicle. We are not responsible for their loss, theft or damage, including vehicles that become stuck, unless it is caused by our negligence or our breach of these terms.
12.6 You are responsible for any damage you, or anyone you bring, cause to the fishery, its facilities or other people’s property.
Part E: Our responsibility to you
13. Our responsibility to you
13.1 Consumers. If we break these terms, we are responsible for loss or damage you suffer that is a foreseeable result of our breach or our negligence. We are not responsible for loss or damage that is not foreseeable.
13.2 If a Consumer uses Goods for business purposes, we are not liable for any loss of profit, loss of business, business interruption or loss of business opportunity.
13.3 Business Customers. Subject to clause 13.5:
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the warranty in clause 9.4 replaces all other terms implied by statute or common law about the quality or fitness for purpose of the Goods, to the extent the law allows;
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we are not liable for loss of profit, revenue, contracts, goodwill or anticipated savings, or for any indirect or consequential loss; and
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our total liability arising from any order is limited to the price paid for that order.
13.4 Business Customers are responsible for checking that Goods meet their own specification, tender or procurement requirements before ordering.
13.5 Nothing in these terms or the Fishery Rules limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot legally be limited. Nothing in these terms affects a Consumer’s statutory rights.
13.6 Memberships. Subject to clause 13.5, if we break these terms in relation to a Membership, we are responsible for foreseeable loss you suffer as a result, up to the price you paid for your Membership.
Part F: Other terms
14. Other terms
14.1 Your personal data. We use your personal information as set out in our Privacy Policy.
14.2 Events outside our control. We are not responsible for delays or failures caused by events outside our reasonable control, such as strikes, severe weather, flooding, courier failures or supply disruption. We will tell you promptly and take steps to minimise the effect.
14.3 Changes to these terms. We may update these terms from time to time. Part B applies as it stands when you use the website. For purchases, the version in force when you place your order or buy your Membership applies.
14.4 Transfer. We may transfer our rights under these terms to another organisation. We will tell you if this happens, and it won’t affect your rights.
14.5 Severability. If a court decides any part of these terms is unlawful, the rest will remain in force.
14.6 Complaints. If you have a complaint, contact us at sales@ajsfisheries.com and we will aim to respond as soon as possible.
14.7 Governing law. These terms are governed by the law of England and Wales, and you can bring legal proceedings in the courts of England and Wales. If you live in Scotland or Northern Ireland, you can also bring proceedings in your local courts.
Appendix: Cancellation form
Consumers who want to cancel an order for Goods can copy this into an email or letter. You do not have to use it.
To: AJS Fisheries (Aquatic Chalks Ltd), Rookery Farm, Gorse Lane, Grantham, Lincolnshire, NG32 1AJ, sales@ajsfisheries.com
I/We hereby give notice that I/We cancel my/our contract of sale of the following goods: ____
Ordered on ____ / received on ____ · Order number ____ · Name ____ · Address ____ · Signature (if on paper) ____ · Date ____
Accessibility Statement
Last updated 12/10/2026
AJS Fisheries wants everyone to be able to use our website and order from us, including people who use assistive technology.
How accessible this website is
Our website is built on Wix. We aim to meet the Web Content Accessibility Guidelines (WCAG) 2.2 at level AA. We believe the site is partially conformant: most pages work well, but some content does not yet fully meet the standard.
You should be able to:
• zoom in up to 200% without text being cut off;
• navigate most of the website using a keyboard;
• use most of the website with a screen reader.
Known issues:
• Some product images may not have extensive text descriptions.
• Some PDF documents, such as product data sheets, may not be fully accessible to screen readers.
• Some parts of the checkout are provided by Wix, and we have limited control over how they work.
We are always working to improve any accessibility flaws and will update this statement as we do.
Ordering another way
If you find any part of the website hard to use, you can place your order, get product information or ask for a document in another format by phone or email. We will help you directly.
• Phone: 01476 870647, Monday to Friday, 8:30am to 4:30pm
• Email: sales@ajsfisheries.com
Feedback
If you come across an accessibility problem, please tell us. Let us know the page and what went wrong, and we will aim to respond within 2 working days.
About this statement
This statement was last reviewed on 12/10/2026, based on a self-assessment of the website. We will review it at least once a year.
Privacy Policy
Last updated 12/10/2026
This policy explains what personal information AJS Fisheries collects, why, who we share it with, and your rights under UK data protection law.
Who we are
Aquatic Chalks Ltd, trading as AJS Fisheries, is the controller of your personal information. We are registered in England and Wales (company number 03922302) at Rookery Farm, Gorse Lane, Grantham, Lincolnshire, NG32 1AJ. Our ICO registration number is ZB048080.
For any privacy question or request, email sales@ajsfisheries.com or call 01476 870647.
What we collect and why
Information | Why we use it | Legal basis |
|---|---|---|
Name, delivery and billing address, email, phone number | To process, deliver and support your order | Contract |
Order history, quotes, invoices and payment records | To manage orders and returns, and keep accounts | Contract; legal obligation (tax and accounting) |
Payment details | To take payment; card details are handled by Wix and its payment processors, not stored by us | Contract |
Notes from phone calls and emails | To handle orders, queries and complaints | Contract; legitimate interests |
Business Customer contact details (name, job title, organisation) | To manage accounts, quotes and purchase orders | Legitimate interests |
Marketing preferences | To send news and offers if you opt in | Consent (you can withdraw at any time) |
Website usage data and cookies | To run the website securely and understand how it is used | Legitimate interests; consent for non-essential cookies |
We don’t make decisions about you based solely on automated processing, and we don’t sell your personal information.
Who we share it with
We only share what each organisation needs to do its job:
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Wix, which hosts our website and online shop and processes online payments;
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Couriers, including DX Express and the Pallet Ways network, to deliver your order;
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Suppliers, where an item is delivered direct from them to you, this will be confirmed with you.
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Email and accounting providers, such as Ionos for emails and QuickBooks for accounts.
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Our accountants, HMRC and other authorities where the law requires it.
Some providers, including Wix, may store data outside the UK. Where they do, we rely on safeguards recognised by UK law, such as the UK–US data bridge or approved contract terms.
How long we keep it
Information | How long |
|---|---|
Orders, invoices and payment records | 6 years from the end of the financial year, as tax law requires |
Customer account and contact details | While you remain a customer, then 2 years after your last order |
Marketing preferences | Until you unsubscribe or withdraw consent |
Call and email records about a query | 2 years after the query is resolved |
Cookies
Our website uses cookies set by Wix. Essential cookies make the site and checkout work. Analytics and marketing cookies are only used if you agree to them in the cookie banner, and you can change your choice at any time. [Link to the Wix cookie policy or your cookie banner settings.]**
Your rights
You have the right to:
• ask for a copy of the information we hold about you;
• ask us to correct information that is wrong;
• ask us to delete your information, where we no longer need to keep it;
• object to, or ask us to restrict, how we use it;
• ask for your information in a portable format;
• withdraw consent to marketing at any time, using the unsubscribe link or by contacting us.
To use any of these rights, email sales@ajsfisheries.com. We will respond within one month. There is normally no charge.
Complaints
If you’re unhappy with how we’ve handled your information, please contact us first so we can put it right. You can also complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113.
Changes to this policy
We may update this policy from time to time. The date at the top shows when it last changed.